Interactive and Digital Marketing Essay Example | Topics and Well Written Essays - 2250 words

Interactive and Digital Marketing - Essay Example It has huge ware houses with lots of products and the inventory keeps getting updated at a quick rate in each week. It targets the market of UK, France, Germany, Spain, Italy, Australia, USA, China and also distribution channel to other countries as well which are all generally been controlled by the two distribution channel of the company in UK. The website used by the company is very accessible and useful for all the customers. The website provides good facility for all its customers to find their product as per their needs and buy the particular product. It has the facility of different section of apparels for men’s and women’s which enables the customers to easily go into the section of their choice. The company website has got the user friendly navigation platform which helps the customers to access and buy products easily and comfortably. The best facility that the company provides is that people can access to the site and buy products from their own social networ king site like facebook without even going out of the social networking site. The company website is made based on the standards of worldwide consortium and also national institute of blind using plain English so that it is easily understandable to the customers. The website is updated on timely basis based on the new browsers and software (ASOS, 2014). Primark was opened in 1969 in Dublin, Ireland and came up with 38 stores. The company has opened 161 stores currently with its first store in Derby in 1973. The company is an Irish apparel retailer which operates in Belgium, France, Spain, Portugal, Netherlands, Austria, Germany, Ireland and UK. The company offers variety of products like men’s and women’s beauty products, confectionery and also kids’ apparel of large variety. The company website provides variety of options to access where every section is been divided like the women, men’s, kids and home, it also provides the facility to set the budget price of the customers so that

Difficult and Glorious History of Boeing 747 Research Paper

Difficult and Glorious History of Boeing 747 - Research Paper Example Boeing 747-100 Iran development of 747 occurred during the rapid growth of air traffic in the 60's. Boeing 707, which dominated at that time in the U.S. airline market, already struggling to cope with the increasing flow of passengers. Prior to that, the Boeing Corporation has worked to develop a large transport aircraft for the U.S. Army, but then lost the draft Corporation Lockheed - C-5 Galaxy. â€Å"Nevertheless, the most loyal Boeing customer - the airline Pan American - has developed requirements for the giant passenger plane which was supposed to be more "707" twice. In 1966, the Corporation introduced a new configuration of the aircraft, the designation "747". Initially, the project is a fully double-deck aircraft, but with this configuration, there were some difficulties, and the scheme was abandoned in favor of the "hump". From the first series of 100 aircraft, Pan Am ordered 25. Hess, R. A., and Wells, S. R. At that time it was thought that such giants will soon be superseded by supersonic aircraft. Therefore, the "747" was originally developed as a transport aircraft. Over time, it was planned even a complete refurbishment of all aircraft into freighters. The cockpit was placed on the upper deck specifically to be able to convert the nose of the plane in the cargo ramp. It was assumed that the market does not need more than 400 aircraft of this type, however, despite the criticism and tough competition in 1993, was built thousand aircraft. Only in the first decade of XXI century sales "747" began to fall. Construction of aircraft has been associated with some difficulties: the Boeing plant did not have capabilities to produce such huge aircraft. To do this in a small town Everett, Washington had built a new factory, which became home to a new family of aircraft. Company Pratt & Whitney has developed a huge turbofan engine with a high pass ratio - JT9D, which was originally used exclusively for the "747". In order to improve safety and flying qualities of aircraft on the "747" were set back four hydraulic systems and slotted flaps, which are allowed to use the aircraft on the runways of standard length.